WUX Team Ludo App Design - Personas
Date: 1st August 2022 Personas I have constructed 3 personas based on research I have undertaken. This research has found that the majority of the board game community are Caucasian men between the ages of 18-45. My personas reflect this demographic while also introducing more variety. I used UXPressia's definition of personality types to define user outlook and behaviour to add more nuance to my personas while retaining usability - https://uxpressia.com/blog/personality-type-uxpressia Primary Persona Name : Ethan Hawkings Role : Board Game Enthusiast Personality: Rational Demographic : 18, Student, Male Background : Ethan and his friends are students who meet often to play board games in a social, and sometimes competitive setting. As group members bring their own board games for each other to play and learn about, costs among the group are kept somewhat low. Recently, the group has grown tired of the same games being played day after day. To remedy this, Ethan has offered ...